About us

NIMRIE is more than just a fashion label — it's a movement. Born from a deep love for conscious fashion and rooted in the vibrant soul of local craftsmanship, NIMRIE is our way of weaving stories, cultures, and communities into every stitch.

At NIMRIE, we believe fashion should feel personal — not just in how it fits your body, but in how it reflects your values. That’s why we proudly stand vocal for local, celebrating the incredible talent of Indian artisans, weavers, and creators. Every collection is designed with care, made with integrity, and inspired by the diverse heritage that makes our local landscape so rich.

We work closely with skilled craftspeople across India to co-create timeless pieces that merge traditional techniques with contemporary aesthetics. From handwoven fabrics to natural dyes, our materials speak of legacy — not mass production. We don’t chase trends. We champion stories. And we’re here for those who believe fashion can be both stylish and soulful.

But our mission doesn’t end at clothing.

As a brand committed to creating real impact, a percentage of every purchase you make at NIMRIE goes towards supporting the education of underprivileged children. We believe true change begins with opportunity — and every child deserves the chance to learn, grow, and dream.

So when you wear NIMRIE, you're not just wearing clothes — you're carrying a legacy, empowering communities, and helping shape a better, fairer future.

Local is not just where we’re from. It’s who we are.